How Lean Startup Principles Shaped My Business

How Lean Startup Principles Shaped My Business
The phrase “lean startup” comes up a lot in conversations about entrepreneurship. I’ve been to several panel discussions on the topic, had it taught to me in a business school classroom, and read a book dedicated to lean startup methodology. Despite all of this tutelage, I often wondered if the theories were just a gimmick—until it came time to build my own business.

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