RIM rebrands to ‘BlackBerry’

Posted on 2013/01/30 in Google+, Science & Technology

It seems that BlackBerry's customers were largely unaware of what "RIM" meant and what it stood for, and would commonly call the company "BlackBerry."

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RIM rebrands to ‘BlackBerry’
The company’s CEO Thorsten Heins says that its customers use BlackBerrys and its employees work for BlackBerry. Read this article by Don Reisinger on CNET News.

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